Bleuroad

BlueRoad is at the forefront of sustainable mobility. We bring premium e-bikes to the Swiss market
BlueRoad is at the forefront of sustainable mobility. We bring premium e-bikes to the Swiss market through a countrywide network of independent dealerships as well as B2B clients. While HNF Nicolai is the premium brand, VIKING caters the entry level segment. Not only do we stand for premium products, we also deliver competent and reliable after sales services as well as customer support. All this combined, we strive for a holistic premium customer experience.